Search Engine Market Share

This is just a very quick check in to give you the latest update on Search Engine Market Share.

Google is still number one with a share of 73.32% of the search market. Yahoo! comes in distant second with 15.78%. Ask, MSN and Live are at 3.93%, 3.52% and 2.11% respectively.

Although Google has the largest share, it is important to remember that 16% of the world’s internet surfers is a HUGE number and one which could make you millions – moral of the story, don’t forget the little guys when thinking about search marketing. The almost frenzied need to get to page one and number one on Google should not overshadow the fact that  Yahoo!, Ask, MSN and Live are equally as important and worthy of a certain percentage (maybe 16%?) of your time!